Digital Marketing Course in Nagercoil with Certification
- 3 Months
- English
- Certified Course
Digital marketing helps businesses grow online. It helps them promote their services through digital channels and reach more customers. It also increases engagement and attracts leads. The best digital marketers use channels like social media and websites to help companies increase sales.
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Digital Marketing Course Overview
More people spend their time online these days. Because of this, companies need professionals who can help them make an impression on customers online and increase conversions. Some activities in this career a digital marketer can get into are SEO, content marketing, social media management, and PPC advertising.
Professionals here can work as social media managers, where they have to create interesting pages on social media to interact with customers and increase brand trust. They can also work as SEO specialists, where they optimise the website for search engines and improve online visibility. People can also find work as a copy writer or content writer and create valuable content and engage with the audience. A career in digital marketing allows a person to be innovative. There are also always developments in this field and there is something new to learn.
Tools Used in Digital Marketing
Google Analytics
Ahrefs
SEMrush
Google Ads
Facebook Ads
Sprout Social
Buffer
Canva
Grammarly
Unbounce
WordPress
HubSpot
Digital Marketing Course Syllabus
Total : 3 months
- Hands-on Lab
- Right Theme Selection and Optimization
- Landing Page Template Creation
- Content Template Creation
- Add Custom HTML and CSS Code
- Create sitemap.xml and robots.txt File Creation
- Types of Digital Marketing
- Increasing Visibility
- Visitors’ Engagement
- Bringing Targeted Traffic
- Lead Generation
- Market Research
- Keyword Research and Analysis
- Tools Used for Keyword Research
- Localised Keyword Research
- Choosing the Right Keywords forThe Project
- SEO Fundamentals & Concepts
- Understanding the SERP
- Google Processing
- Indexing
- Crawling
- Domain Selection
- Metadata Optimization
- Landing Page Optimization
- Analysis of On-Page Site Matrix
- Create a Landing Page
- Landing Page Performance Monitoring and Updating
- Link Building Techniques
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Infographics Submission
- Google Penalties
- SEO Tools For Website Analysis and Optimization
- Competitor Website Analysis and Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
- How to Recover Algorithm Penalties
- How to Identify Spam Backlinks and Rectification
- Creating Local Listing in Search Engine
- Google Places Setup
- Search Engine Visibility Reports
- Verification Of Listing
- Search Engine Visibility Reports Preparation and Analysis
- Google AdWords
- Optimising Performance
- Bidding Strategies
- Search Network
- Remarketing
- Performance Monitoring
- Social Media Optimization
- Introduction To Social Media Networks
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Image Optimization
- Facebook Optimization
- Creating Facebook Page for Business
- Facebook Analytics
- Creating Advertising Campaigns
- Content Creation on Social Media Post
Google Web Analytics
- Getting Started with Google Analytics
- Navigating Google Analytics
- Real-Time Monitoring
- Analysis And Report preparation on weekly and Monthly
- Setup Goal and Monitoring
Start a Career in Digital Marketing with Feather Softwares
Our skilled mentors guide students towards a successful career after they finish their course. Some of the ways we help students improve their skills and get job opportunities are:
FAQs
It helps them attract customers and improve conversions.
Yes, there is a good demand.
It lets you be creative in work.
Yes, it lets you learn new things.
Yes, you need good analytical skills to measure campaigns.
Some career options are social media manager and PPC specialist.
Website creation, SEO, and content marketing.
E-commerce, technology, and media and entertainment.
Yes, we invite experts to talk to students.
Yes, we conduct mock interviews and give you feedback.





